Bouncing back from layoffs

Marketing ideas for marketers who hate boring

The best marketing ideas come from marketers who live it. That’s what The Marketing Millennials delivers: real insights, fresh takes, and no fluff. Written by Daniel Murray, a marketer who knows what works, this newsletter cuts through the noise so you can stop guessing and start winning. Subscribe and level up your marketing game.

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Career Resources

• Find our job board, a referral link to Zapier, and more here.

• Twill is a fantastic resource for those with experience in tech - you can join the community here and then make/receive referrals for roles on the platform (and if your referrals get hired, you get paid!

• I talked about candidate experience on the Talentless podcast which just went live - it’s hosted by two of my favorite people, Desiree Goldey and Ashley King. Friends in recruiting and HR, hope this sparks some ideas!

• Someone shared this resource for navigating layoffs - hope it’s helpful! And if you’re lazy and don’t have the capacity to read this right now, ChatGPT made this summary for you

• Our CEO talked about the value of AI automation engineers and how he feels any role can be done by someone that knows AI really well…he means it too as we’re considering more and more non-traditional profiles who bring that great technical skill to the table!

• Something I wanted to note about job searching in the summer - you’re navigating people’s PTO which can drag out processes, but you can also have an advantage as many employed folks tend to opt our of a summer job search due to planned vacations or kids being home from school. So if you’re ready to move quickly, you may have an edge this time of year!

In the News

• This week, Microsoft laid off 9,000 people, representing around 4% of their workforce. A lot of what’s behind these layoffs isn’t about running out of money, and it’s not AI taking jobs. But often it’s freeing up resources to invest in other areas (like building AI!) or trying to improve organizational structures - for example, removing management layers to make orgs flatter. They’ve also shared that more performance-based cuts are coming.
  My advice: nothing new here, but you should always be job search ready, always putting a bit of time into networking, as you never know when a layoff can hit you. I do think you can lessen your risk by ensuring that you’re contributing to critical core work, working on visible projects, and aligned with your company priorities. In bigger companies, these decisions may really be driven by algorithms without a lot of manager input though we’ve all heard stories where they scramble to find new roles for top performers impacted by layoffs; in smaller companies, managers may have some input and time to try to find spots for people so the more indispensable you are, the better your chances are of being protected (though to be clear, it’s still a crapshoot!)

• Private payrolls are down according to ADP, and experts are predicting that we’ll see a dip in jobs created in June when the BLS report comes out tomorrow.

🙋Answering Your Questions🙋

Each week, I’ll answer one (or more!) of your questions in this section. You can submit your questions here.

That’s an interesting idea! Personally, I wouldn’t add typos, at least not glaring ones, but I would make some edits to make sure it feels like your voice! You can use a tool like Undetectable if you’re actually using AI. I’ve also used a prompt like “edit this to make it sound human and pass any AI detection tools” and the output is pretty human…I still personally don’t think it sounds like me so I always rewrite anything drafted by AI, but I do think the end result is solid!

I absolutely do not think anyone needs to use AI to generate their resume, and in fact, I wouldn’t use it to generate mine ever! What I would do is leverage AI to check if anything is missing between my resume and the job posting, and then if I had that experience, I would add it in.
I think AI can also be a really good educational tool - for example providing examples of how to phrase things so you’re more focused on the impact/outcomes/results - this can be really hard for people used to having resumes that read like job descriptions.

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